1. A Scope First Approach
2. The Core Framework
3. The Illusion of Choice
4. The Karma Score
5. The Ultimate Choice
6. The Rewind Mechanic
7. Practical Branching

8. Redemption
9. Seed An Idea
10. The Wonderful Failure
11. The Modular Epilogue
12. The Sense of Urgency
13. The Choice Decision
14. The Contagonist Distractor

I wanted to create this special offer that would help you channel core learner engagement strategies into a practical, e-learning solution…

The battle for learner attention is FIERCE.

If you don’t know how to weave storytelling and game mechanics into an engaging, interactive learning experience, you don’t have an essential component of a modern L&D strategy.

That’s why it’s so critical to have well-established frameworks when it comes to engaging learners with EVER-INCREASING expectations.

Instead, they come up with their own “shallow” engagement plan, without knowing entirely what they’re doing:

A few animations here…

A click-and-reveal activity there...

A Jeopardy-style game for the quiz…

The result? Shallow engagement.

BUT - As soon as you understand how to LEVERAGE storytelling, and send your learners on an interactive journey...

...You Have The Ability To Engage On A Level Beyond The Superficial.

This comprehensive 14-framework blueprint is the KEY to leveling up your skills quickly, and driving game-changing results.

It’s critical to establish a solid vision before you begin design or development.

In this introductory portion of the blueprint, get critical “building-blocks” questions answered, like:

•  “How much preplanning is actually needed”?
•  “What if my stakeholders are traditional in their approach”?
•  “How do we stop reactive, content-first design?”

This module sets the “mindset” for the rest of the blueprint... so you can confidently set expectations with your team, stakeholders, and clients.

This story and scenario framework will be one of your VALUABLE assets as a learning designer.

In this video, you’ll learn about the key mechanics behind the most engaging and emotionally immersive interactive stories, and get answers to questions like:

•  “What elements make up a good interactive story”?
•  ​​“When should I leverage this strategy”?
•  ​​“How long should my experience be”?
•  ​​“How do I keep branching under control”?

The more you can internalize this key framework, the easier it will be for you to create solutions that feel robust to the learner, but are not overwhelming for you to build.

One of the most immersive strategies is to give your learners the ability to control the story.

But, we are not just creating “choose your own adventure” type experiences here, we have a learning goal we want to achieve.

In this video we’ll answer questions about…

•  “How many choices do I need for someone to feel like they’re in charge of the story”?
•  ​​“How can I design learning that is as engaging as a video game”?
•  ​​“How do I enhance my linear experience without the overwhelm”?
•  ​​​​“How do I set up my decisions correctly”?

For context, we’ll deconstruct several award winning examples, so you can better understand this mechanic and apply it in your next project.

You’re going to love this video lesson. Here’s why.

As learning designers, our goal is to create meaningful experiences but also do it in a way that is scalable. The Karma Score mechanic allows you to do just that.

When you master using the Karma Score you’ll give your learner:

•  A deeper sense of agency
•  ​​Make linear experiences feel even more meaningful
•  Create customised experiences for each learner

Think about it…

At any given time, you’ll be able to reward the learner for the choices they made in your learning experience without feeling overwhelmed about how to make it happen.

Some of the most successful interactive learning experiences use this very simple mechanic on the back end. It’s impossible to detect when you’re immersed in the story, only careful deconstruction will allow you to catch it.

It allows you to tell a great story while still letting the learner feel they directed the outcome of that story.

This is a fantastic strategy to use when crafting interactive stories that involve scenarios about interpersonal skills, relationship building, or de-escalation strategies.

Here are some of the questions that this module will address:

•  “What strategies affect the replayability of an experience”?
•  ​​“How do I make sure that I don’t lose sight of the main learning goal of my story”?
•  “How many endings do I need to make my story feel authentic”?

This might be the most fun video lesson yet..

This might be the most controversial mechanic, because it has been shunned by “purist” branching guru’s.

While it feels controversial, it is one of the most powerful mechanics to help you:

•  Reinforce the flow of a specific process.
•  ​​Manage the outcome for a story where the outcome may be too difficult for the learner, or be detrimental to their learning.
•  ​​Create a compact experience that packs an emotional punch without crazy scope creep.

Full of great contextual examples from some of the world's best interactive storytelling experiences… this will be a game changer for you.

Hey, we all love branching experiences, but no one enjoys when they just get away from you and derail your project with endless reviews.

In this video we introduce you to the “practical way” to do branching. We deconstruct some of the most famous branching experiences together. We also go under the hood to see how the designers managed complexity, while giving the learners a very personalized experience.

Here you’ll learn:

•  ​The patterns of the most strategic branching experiences.
•  How to make sure that the branching does not get away from you in the design and development process.
•  ​​​How many branches are needed to create a robust experience.

This is a little known strategy used by some of the most sophisticated scenario based experiences.

It will help you to:

•  ​Control your branching scope at a massive level.
•  ​​Create opportunities for you to capitalize on the many ways that learners make mistakes in a situation.
•  ​​​​Allows you to reward learners if they recognize their approach to a situation was not appropriate.

Storytelling is really all about persuasion.

Heck, let’s be honest. All of the learning we design is for this purpose.

Think about it… all we’re trying to do is get someone to do something differently. Take on a new way of doing something… whether that’s selling a product, using a software tool, interacting with customers etc etc.

Well our story can help a disinterested learner, one that is quite set in their ways, to see and interpret the scenarios and consequences they see unfold in a different way.

Most learning designers either avoid this strategy because they are completely intimidated by where to use it, or they use it in a way that feels preachy and patronizing… We’re going to show you powerful examples of this strategy in action.

Use this powerful tool to help persuade and motivate even the most reluctant learners.

Imagine playing a game where you could not fail.. Would you play at all? Of course not!

Well, in this video we take that concept to a whole ‘nutha level. You see, we can have all kinds of failure.. But the best kind is the one that the learner feels they actually “earned”. It feels real. It feels genuine.

Here are some of the benefits of getting this right:

•  ​Helps reinforce the theme of your story.
•  ​​Increases the stakes for the interactive experience
•  ​​​​​Allows us to pack an emotional punch quickly, to increase the chances our interactive story will be played more than once.

What would happen if every time you tried to throw a basketball into the hoop, someone ran up to you and yelled “Wrong!” before you even had a chance to toss it? Would you feel frustrated? And a bit irritated by the person? It would take all the fun out of that lesson, and rob me of the opportunity to learn from my poor shots.

Well, this strategy will help keep your learners in the story, wanting to solve the challenges that you present to them… and then when the time is right actually look forward to the feedback you give them.

Imagine if finally…

•  ​​Your feedback is something that learners see as a valuable
•  ​​It is tailored to the choices they made in the story, which makes it much more meaningful
•  ​​​​​​It augments their experience, by providing valuable guidance on how to improve their performance

The more contextual you can make your choices, the more they can affect behaviour change later on. And sometimes, making decisions in a leisurely manner does not make sense… especially during training that has to do with life or death decisions, safety protocols, conversations and most real life decision making.

This mechanic:

•  ​​Puts that urgency, that real life pressure into your interactive experience.
•  ​​It forces the learner to focus, to be present
•  ​​​​​​​It helps them finish the experience in one go and get a powerful lesson.
•  ​It allows you to be creative with how you use it to motivate your learners to finish the story.

The more contextual you can make your choices, the more they can affect behaviour change later on. And sometimes, making decisions in a leisurely manner does not make sense… especially during training that has to do with life or death decisions, safety protocols, conversations and most real life decision making.

This mechanic:

•  ​​Puts that urgency, that real life pressure into your interactive experience.
•  ​​It forces the learner to focus, to be present
•  ​​​​​​​It helps them finish the experience in one go and get a powerful lesson.
•  ​It allows you to be creative with how you use it to motivate your learners to finish the story.

In this video you’ll learn one of the best ways to create conflict, add tension and make the interactive story more emotionally gripping.

Adding characters that provide extra context, make the character doubt their decision, or add complexity to a decision that was initially a “no-brainer” is a great way to introduce your learner to new perspectives.

This is an incredibly powerful, easy to implement strategy… and this video alone will be worth the price of this series.

Bonus #1 The Creativity Accelerator ($197 Value)

You will have access to four more fabulous tutorials focused on, you guessed it, accelerating your creativity.

Here are some of the things you’ll learn in this series:

•  ​​How to set meaningful constraints for your projects that actually help you create unique solutions.
•  The two design heuristics that will help you deliver on 80% of your work.
•  You’ll learn about UX and UI conventions that help you create an experience with minimal friction for your user.
•  You’ll learn how to leverage current platforms to increase the usability of your learning experiences.
•  We introduce you to several immersive examples that apply these strategies.

This series will help set a solid foundation for those who are just getting started with user interface design, but also those who have been stuck in a rut for years… creating experiences that don’t feel visually appealing.

Bonus #2 The Screen Design Simplifier ($997 Value)

Here’s some of what you’ll learn in this five series deep dive on developing a beautiful and meaningful elearning experience.

In these videos we go deep. Together we will...

•  ​​​Analyze the mindset you need when getting into design.
•  ​​Deconstruct the best experiences to see what patterns they use to onboard their audiences.
•  ​Go under the hood of what it takes to make a great decision screen - what key elements are needed to make this a powerful moment in your story.
•  ​Wrap up the learning experience - what factors add emotional connection and lend themselves nicely to sharing lessons and feedback.
•  ​Use the design to help the learner take the next steps in their learning journey.
•  ​​How to optimize the lessons from each of our deconstructions to create a framework you can expand and contract depending on your project scope and design bandwidth.

Bonus #3 Director's Commentary: My #1 Interactive Story ($497 Value)

In this deep dive video, we take you under the hood of one of our most successful interactive stories: Broken Co-Worker.

Now that you have the keys to the car, the mechanics… this “directors cut” walkthrough is going to show you how to drive it. How do you take all these mechanics and combine them in a way that creates the behavior change you want in your learner?

All is revealed in this step by step walkthrough.

Here are the mechanics you get to see in action:

•  ​​How to set meaningful constraints for your projects that actually help you create unique solutions.
•  The two design heuristics that will help you deliver on 80% of your work.
•  You’ll learn about UX and UI conventions that help you create an experience with minimal friction for your user.
•  You’ll learn how to leverage current platforms to increase the usability of your learning experiences.
•  We introduce you to several immersive examples that apply these strategies.

This series will help set a solid foundation for those who are just getting started with user interface design, but also those who have been stuck in a rut for years… creating experiences that don’t feel visually appealing.

Bonus #4 Flowchart Secrets (PDF AND Video Walkthrough) ($497 Value)

This blueprint will change how you design your next interactive experience. It will give you both the 30,000 foot view of the project, but also the zoomed in details that make it so immersive. This beautifully designed visual roadmap shows you the mechanics of Broken Coworker screen by screen by screen.

You’ll finally see how each of the decisions affect each other and lead the learner masterfully to the final outcome. You’ll also be able to do what many of my clients have done, and use it as a framework for their next interactive storytelling project.

Try out the program for 60 days.

I know that you’ll love this training so much that if you do not believe that this training is the best training of it’s kind, forward the receipt to me with the title "My Dog Ate It"... and I will give you a full refund, no questions asked.

… and we’ll still part as friends. Is that cool?

So you don’t even have to decide right now. Get access to the training, immerse yourself in the framework, model what works, because you have a full 60 days to try it out risk free.